About us
Mindful Snacks is reinventing office snacking and what providers should provide — and do.
2012
Founding Year
Mindful Snacks began in 2012 on Carter’s Family Farm, a 200-acre sustainable farm in Norval, Ontario, about 55 kilometres west of Toronto.
Our founder, James, started each day at 2AM. By 3AM, he was at the Ontario Food Terminal sourcing fruit. He would return to the farm to pick and pack, then make the drive into the city. Each trip took close to two hours. That routine shaped his understanding of food and daily habits. What people reach for during the day matters.
Our Movement
Started off as a revolutionary idea
From a fresh idea rooted in an insatiable passion for good health and well-being, we recognize that healthy eating is determined by more than what you eat during the typical three main meals.
What you eat between meals as snacks can and does affect your health, and that includes the snacks consumed in the form of greasy chips and less-than-healthy office snack vending machines.
Mindful Snacks offers a fresh approach to office snacks programs and outdated vending machine systems, with its full-service snack procurement company. We handpick our extensive selection of top-quality healthy snacks and beverages with your well being in mind. We’re dedicated to doing our part to fuel happy, healthy workplaces everywhere.
We are committed to sustainability
50,000+
LBS DONATED
15% of our daily produce that do not meet our quality standards are donated to Food Banks across the GTA. Over 50,000 lbs donated since 2019 to help curb food insecurity.
2,800,00+
PLASTIC BOTTLES SAVED
Through our Bevi deployment, we have saved more than 2,800,000+ plastic bottles from the machines that we have installed to date.
350+
SKUs
We carry over 350 SKUs of snacks,
beverages, coffees and teas that
have the seal of Organic, Fairtrade,
Rainforest Alliance, Non-GMO, Gluten-free, Vegan and more.
Continuous support to Food Banks
We’re proud to continuously support local food banks through regular donations. Each week, we contribute products nearing their best-before dates, along with fresh produce that may have slight blemishes but is still perfectly good to eat. We also donate on behalf of our clients, collecting goods directly from workplaces to pass along to those in need. Since the start of our partnership, thousands of pounds of food have been redirected to food banks—helping reduce waste while supporting our community.
Fueling Families at Mount Sinai with Arielle’s Snack Bar
Through our partnership with
Arielle’s Snack Bar, Mindful Snacks works with key brand partners to provide snacks, beverages, fresh fruit, and coffee—feeding over 50 families every day at Toronto’s Mount Sinai Hospital. With a fully stocked, co-branded snack bar that never runs out, this initiative is making a real difference, and we’re excited to expand it to more healthcare institutions in the year ahead.
Trusted Snacks, Healthy Fundraising
Serving as a co-founder and chief product officer, Mindful Snacks has partnered with
Trusted Snacks in offering brands that believe in giving back to community. Through Trusted Snacks, we donate 20% of sales back to schools and sports team as part of our healthy fundraising campaigns.
Unbottle the Future with Bevi
Founded in 2013, Bevi is a Boston-based startup bringing customisable, healthy hydration to commercial spaces across the US and Canada. Bevi believes that how you stay healthy and hydrated is your choice to make and that you shouldn’t have to choose between what’s good for you and what’s good for the environment. Bevi is more than just a smart water dispenser: it’s an all-in-one beverage service that includes our machines, healthy flavours, and hassle-free service.
Today, Bevi’s smart water dispensers have saved the waste generated by over 1,000,000,000 plastic bottles. Mindful Snacks is proud to offer Bevi to our customers.
At Mindful Snacks, our fleet and facilities are powered by Bullfrog Power. In 2017, Mindful Snacks and our partners became the first companies in Canada to enroll in the Green Fuel diversion program. By partnering up with Bullfrog Power we make sure to offset our electricity use with green energy. Bullfrog makes sure that for every kWh of electricity we use, one kWh from a pollution-free, renewable source is put on the grid on our behalf. Our participation in the Bullfrog Power green energy solution puts us in the same company as many of the leading organizations Canada-wide.
Powered by Bullfrog

Sustainable Apparel
In 2022 we began to source our Mindful Snacks apparel from sustainable sources, which are made with recycled materials and / or with organic cotton
Supporting Eco Startups
We support a number of new diverse startup brands with emphasis on eco-conscious companies that support 1% for the Planet and B-Corp
Mindful Cleaning
The cleaning products we use within our own workplace and onsite are plant-based, organic and chemical-free
Bulk Trail Mix
We offer a variety of bulk trail mixes eliminating excessive packaging, in which most of them are local brands
Our Brands are Planet-Friendly

As the first Yerba Mate company to achieve Regenerative Organic Certified® (ROC™) Gold status, they use shade-grown, biodiverse farming to ensure fair wages and ecological restoration

To minimise environmental impact, they utilise a LEED-certified, 100% geothermal factory that reduces energy consumption by 25%. Additionally, they ethically procure all coconuts from Fair Trade Certified® family farms across Vietnam, Thailand, and the Philippines

Lundberg Family Farms is heavily focused on sustainability, aiming for 100% Regenerative Organic Certified (ROC) rice by 2027 to improve soil health, water management, and biodiversity

Propeller Coffee Co. utilises a Loring roaster to reduce energy consumption by 85% and operate in a carbon-neutral facility, with transportation emissions offset via bio-diesel programs

B Corp designated and Zero Waste certified, MadeGood supports organic farmers and all of their products are made in Ontario

JUST water produces responsibly sourced, produced and packaged water. JUST water boasts a 54% paper based package made from 82% renewable resources and a biodegradable cap
Organic Waste Management
To responsibly manage our organic waste, we have partnered with the GTA’s fastest growing organics and recycling collection service – Urban Street Organics. Their innovative concierge service and bin exchange program allow us to responsibly collect waste and help divert it from our landfills where it pollutes our environment.




